Marketing Challenges?Let’s Build the Right MarTech Tools Together

We understand people. That’s why we build products that connect with them. Marketing is all about building relationships, but managing endless tasks behind a screen takes you away from the most important part—getting to know your audience.

At EnactOn, we’re a MarTech software development company dedicated to creating solutions that free up your time, allowing you to focus on what truly matters: your people and your business.

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Clients that have trusted us over the years

Solutions Tailored for Every Channel, Every Language, Every Audience

Marketing today spans countless channels, each with its own language and demands. From social media to email, the tasks are unique but share one goal—building lasting connections. We specialize in custom MarTech software development that helps you cut through the noise, automate the busywork, and stay focused on creating meaningful interactions.

The Challenges We Solve With MarTech Software Development

We’ve worked with marketers just like you and heard the same frustrations:

Too Many Platforms: Social media, email, SMS, ad platforms—it’s overwhelming to keep up
Time-Consuming Tasks: Scheduling posts, analyzing data, managing campaigns… the list never ends..
Disconnected Systems: Your CRM doesn’t talk to your automation tools, and data is scattered everywhere.
Missed Opportunities: High-quality leads fall through the cracks, and your campaigns don’t get the attention they deserve.

We understand how frustrating that can be. Let’s talk about how we can help you build smarter tools to make your marketing simpler and more effective.

We Build Custom Marketing Tools That Work for You with Custom MarTech Development Services

Smarter Marketing Automation Tools

Through our Martech application development services, we help you design and develop automation tools that eliminate repetitive tasks:

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Custom Automation Tools: Build systems for email marketing, lead management, and workflow automation tailored to your processes.
CRM Integration: Develop automation solutions that sync seamlessly with your CRM platforms like Salesforce or ZohoCRM.
Scalable Automation: Create tools that grow with your business, designed to fit both small businesses and large enterprises.
B2B and B2C Customization: Build automation solutions that cater to the unique demands of your business model.

Marketing Analytics Software

Get deeper insights into your marketing performance by developing analytics solutions customized to your goals:

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Real-Time Analytics Platforms: Design systems that track campaign performance as it happens.
Custom Dashboards: Build dashboards that consolidate data from multiple sources into a single, easy-to-read format.
Predictive Analytics Tools: Develop software that uses historical data to forecast trends and inform decisions.
Team-Friendly Interfaces: Ensure that analytics platforms are user-friendly for all team members, regardless of technical expertise.

Social Media Marketing (SMM) Solutions

We can help you create SMM tools that streamline your social media strategy:

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Unified Social Media Platforms: Build systems to manage all your social channels from one place.
Content Scheduling & Publishing Tools: Develop solutions to plan, schedule, and publish content effortlessly.
Engagement Tracking Features: Include tools to measure likes, shares, comments, and clicks in real-time.
Social Listening Tools: Create platforms that monitor conversations and trends relevant to your audience.

Custom Content Management Systems (CMS)

Need a CMS tailored to your marketing strategy? We’ll help you design one that works exactly the way you need:

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Custom CMS Development: Build a system that’s tailored to your workflows and business objectives.
Headless CMS Solutions: Develop flexible systems that allow you to deliver content across platforms.
Content Scheduling & Management: Add features to organize, plan, and track your content campaigns.
SEO-Friendly Design: Ensure your CMS is built with tools that optimize your content for search engines.

Integration Solutions

We specialize in developing custom integrations that make your systems work together seamlessly:

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Custom API Development: Build APIs to connect tools across your marketing stack.
CDP Integration: Develop solutions that connect with platforms like Customer.io to collect and use customer data effectively.
Advanced Automation System Integration: Automate email, SMS, and in-app notifications by connecting platforms like HubSpot.
CRM Syncing: Ensure smooth integration with CRMs like Salesforce or ZohoCRM to manage leads, sales, and customer data.

A Stronger Marketing Ecosystem

We can help you build tools to enhance your entire marketing ecosystem:

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Lead Scoring Systems: Create software that identifies and prioritizes high-value leads.
Paid Media Integration: Develop solutions to connect with platforms like Google Ads and Facebook Ads, streamlining ad management.
Customer Success Platforms: Build tools to reduce churn and improve customer satisfaction.
Secure Payment Gateways: Add integrations for seamless transactions with Stripe, PayPal, and others.

Modernize How You Manage Data

In marketing, data drives decisions. Good decisions start with good data, but managing it shouldn’t feel like a full-time job. As a MarTech development company, we focus on creating practical solutions that help you take control of your data stack:

Data Pipelines: Smoothly collect, transform, and move data between systems.
Data Warehouses: Migrate to the cloud for better scalability and lower costs.
Data Transformation: Make raw data ready for actionable insights.
Data Analytics: Aggregate and visualize data to make faster, smarter decisions.

Why Choose EnactOn?

We’re not here to sell you tools you don’t need. We’re here to work with you to create software that makes sense for your business. As a MarTech development company, we focus on creating practical, scalable solutions tailored to your business needs. This is what you can expect from us:

Practical Solutions

Everything we build is tailored to fit your workflows and goals.

Room to Grow

Our solutions are scalable, so they’ll keep working for you as your business evolves.

Easy to Use

No complicated learning curves—just tools your team can start using right away.

End-to-End Support

From planning to implementation, we’ll be there to guide you every step of the way.

FAQs

Custom MarTech software development services is tailored to meet the unique needs of your business. It helps streamline workflows, integrate platforms like CRMs and CDPs, and automate repetitive tasks, enabling you to focus on strategy and creativity. At EnactOn Technologies Pvt. Ltd., we specialize in building solutions that simplify your marketing processes and drive better results.

Absolutely. We develop marketing automation systems that automate tasks like email marketing, lead tracking, and campaign management. Our solutions are designed to integrate seamlessly with tools like Salesforce, HubSpot, or ZohoCRM, ensuring efficiency and scalability for your business.

Integration starts with building robust APIs using technologies like REST or GraphQL. At EnactOn Technologies Pvt. Ltd., we ensure seamless connectivity between Martech tools, CRMs, CDPs, and analytics platforms to create a unified and efficient marketing ecosystem.

Yes, we can help you build a marketing analytics platform that tracks campaign performance in real time. Our solutions include intuitive dashboards, predictive analytics, and multi-channel tracking, giving you the insights you need to optimize your marketing strategies.

We develop custom CMS platforms tailored to your marketing strategies. Whether you need SEO-friendly features, multi-language support, or tools for scheduling and managing content, EnactOn Technologies Pvt. Ltd. builds CMS solutions that fit seamlessly into your workflows.

Custom-built Social Media Marketing (SMM) tools allow you to plan, schedule, and track social media campaigns from a single platform. We can help you integrate analytics, sentiment tracking, and engagement monitoring features to improve your campaign management across multiple channels.

Yes, we provide end-to-end cloud migration services for your Martech stack. Our team ensures a smooth transition of data to cloud-based systems, enhancing scalability, performance, and cost-efficiency, while minimizing disruptions to your operations.

Our development approach is scalable, ensuring that the tools we create work effectively for businesses of all sizes. From marketing automation systems for small businesses to advanced analytics and integration platforms for enterprises, EnactOn Technologies Pvt. Ltd. customizes every solution to meet your specific needs.

A custom lead scoring tool analyzes data from your marketing campaigns, website activity, and CRM to prioritize leads based on engagement. EnactOn Technologies Pvt. Ltd. develops scoring algorithms that align with your sales strategy, helping you identify and focus on high-value prospects.

Yes, we specialize in developing platforms that combine paid ad management (Google Ads, Facebook Ads, etc.) with organic campaign tracking. This unified approach helps you monitor performance, optimize spending, and simplify campaign management across all channels.

Multi-channel marketing requires tools that handle localized content and regional audience targeting. We develop solutions with automated translation, multi-language support, and analytics tailored for global campaigns, ensuring your marketing efforts resonate across regions.